Ron Haake

GRAPHIC DESIGN & ILLUSTRATION

Selected examples of marketing collateral, editorial design, and production-ready visual communications created for corporate, institutional, and commercial clients.

I work across print and digital media to develop clear, effective design systems that support marketing objectives, brand consistency, and real-world production requirements. This portfolio includes marketing collateral, editorial layouts, concept visualizations, environmental graphics, and supporting brand identity work developed in collaboration with marketing teams, creative directors, and production specialists across corporate, institutional, and commercial sectors.

MARKETING COLLATERAL

  •  Marketing collateral developed for event promotion and outreach.

    Marketing collateral developed for event promotion and outreach.

  •  Marketing collateral developed for art event promotion and outreach.

    Marketing collateral developed for art event promotion and outreach.

  •  Marketing collateral developed for art event promotion marketing.

    Marketing collateral developed for art event promotion marketing.

  •  Promotional postcard and advertising design developed for a community arts organization.

    Promotional postcard and advertising design developed for a community arts organization.

  •  Promotional poster design and logos developed for a music and arts festival.

    Promotional poster design and logos developed for a music and arts festival.

  •  Marketing collateral developed for event promotion and outreach.

    Marketing collateral developed for event promotion and outreach.

  •  Promotional collectible postcard design for destination marketing.

    Promotional collectible postcard design for destination marketing.

  •  Promotional illustration and layout developed for marketing use.

    Promotional illustration and layout developed for marketing use.

  •  Artist bio card design developed for a professional artist.

    Artist bio card design developed for a professional artist.

  •  Tri-fold marketing brochure designed for print distribution.

    Tri-fold marketing brochure designed for print distribution.

  •  Tri-fold brochure design and logos developed for marketing and informational use.

    Tri-fold brochure design and logos developed for marketing and informational use.

  •  Artist bio design developed for a professional artist.

    Artist bio design developed for a professional artist.

EDITORIAL & ADVERTISING

  •  Editorial layout and typography for a magazine feature.

    Editorial layout and typography for a magazine feature.

  •  Print advertising and layout developed for a nonprofit campaign.

    Print advertising and layout developed for a nonprofit campaign.

  •  Advertising layout developed for an energy sector corporate marketing initiative.

    Advertising layout developed for an energy sector corporate marketing initiative.

  •  Print advertising design for a brand marketing campaign.

    Print advertising design for a brand marketing campaign.

  •  Advertising concept and layout developed for print publication.

    Advertising concept and layout developed for print publication.

  •  Print advertising centerfold design  for magazine ad.

    Print advertising centerfold design for magazine ad.

  •  Editorial layout and image integration for a magazine feature.

    Editorial layout and image integration for a magazine feature.

  •  Editorial layout for luxury resort magazine.

    Editorial layout for luxury resort magazine.

  •  Retro-inspired album cover design developed for an energy sector magazine advertisement.

    Retro-inspired album cover design developed for an energy sector magazine advertisement.

  •  Conference program guide cover design.

    Conference program guide cover design.

  •  Advertising layout and photo art direction developed for a magazine advertisement.

    Advertising layout and photo art direction developed for a magazine advertisement.

  •  Advertising layout and photo art direction developed for a magazine advertisement.

    Advertising layout and photo art direction developed for a magazine advertisement.

  •  Accordion-fold advertising collateral layout developed for a professional artist.

    Accordion-fold advertising collateral layout developed for a professional artist.

BRAND IDENTITY & LOGOS

  •  Brand identity and logo design developed for a small business client.

    Brand identity and logo design developed for a small business client.

  •  Logo designs and brand identities developed for a church, industrial fabrication business and a creative studio.

    Logo designs and brand identities developed for a church, industrial fabrication business and a creative studio.

  •  Logo and identity design developed for a creative services brand.

    Logo and identity design developed for a creative services brand.

  •  Brand identity and logo design for a real estate firm.

    Brand identity and logo design for a real estate firm.

  •  Logo and brand mark developed for a hospitality client.

    Logo and brand mark developed for a hospitality client.

  •  Logo and identity design developed for an online hospitality brand.

    Logo and identity design developed for an online hospitality brand.

  •  Logo and brand identity designs developed for retail and service-based businesses.

    Logo and brand identity designs developed for retail and service-based businesses.

  •  Logo and identity graphics developed for a hospitality client.

    Logo and identity graphics developed for a hospitality client.

  •  Logo design developed for a retail store and custom woodworker.

    Logo design developed for a retail store and custom woodworker.

PACKAGING & SPECIALTY DESIGN

  •  Graphic design developed for an ad and additional marketing applications.

    Graphic design developed for an ad and additional marketing applications.

  •  Promotional packaging and custom RC truck graphics for a video game advertisement.

    Promotional packaging and custom RC truck graphics for a video game advertisement.

  •  Adaptive packaging designs developed for internal corporate marketing materials.

    Adaptive packaging designs developed for internal corporate marketing materials.

  •  Graphic design developed for branded specialty products.

    Graphic design developed for branded specialty products.

  •  Specialty graphic design and art direction for a television commercial.

    Specialty graphic design and art direction for a television commercial.

  •  Graphic design developed for corporate recognition and award items.

    Graphic design developed for corporate recognition and award items.

  •  Adapted design and art direction of logo used to advertise video game promotion.

    Adapted design and art direction of logo used to advertise video game promotion.

  •  Fictitious product packaging design developed for a for an in-house energy sector corporate marketing program.

    Fictitious product packaging design developed for a for an in-house energy sector corporate marketing program.

  •  Graphic design developed for a museum advertisement.

    Graphic design developed for a museum advertisement.

  •  Design and art direction developed for an engraved logo used in an executive office.

    Design and art direction developed for an engraved logo used in an executive office.

ENVIRONMENTAL GRAPHICS & INSTALLATIONS

  •  One of a series of designs developed for photo-engraved stainless steel signage for an outdoor memorial garden.

    One of a series of designs developed for photo-engraved stainless steel signage for an outdoor memorial garden.

  •  Custom vintage map illustration developed for a large-format museum exhibition graphic.

    Custom vintage map illustration developed for a large-format museum exhibition graphic.

  •  Logo and signage developed for a restaurant location.

    Logo and signage developed for a restaurant location.

  •  Signage and menu board design developed for a restaurant location.

    Signage and menu board design developed for a restaurant location.

  •  Signage design developed for a retail environment.

    Signage design developed for a retail environment.

  •  Lightbox signage design developed for a retail environment.

    Lightbox signage design developed for a retail environment.

  •  Logo and signage design for a coffee shop client.

    Logo and signage design for a coffee shop client.

  •  Retro environmental graphic design developed for a food service location in a television commercial.

    Retro environmental graphic design developed for a food service location in a television commercial.

  •  Supergraphics, menu layouts, and wall finishes developed for a restaurant interior.

    Supergraphics, menu layouts, and wall finishes developed for a restaurant interior.

  •  Custom mobile cart design developed for a hospital support program.

    Custom mobile cart design developed for a hospital support program.

  •  Environmental graphics developed for a National Park visitor center.

    Environmental graphics developed for a National Park visitor center.

  •  Environmental graphics developed for a National Park visitor center.

    Environmental graphics developed for a National Park visitor center.

  •  Environmental graphics and interactive illuminated map developed for a National Park visitor center.

    Environmental graphics and interactive illuminated map developed for a National Park visitor center.

CONCEPT VISUALIZATIONS & RENDERINGS

  •  Concept sketch for the design of a costume used in a television commercial.

    Concept sketch for the design of a costume used in a television commercial.

  •  Concept rendering developed to support environmental design development.

    Concept rendering developed to support environmental design development.

  •  Concept illustration developed to communicate spatial design ideas.

    Concept illustration developed to communicate spatial design ideas.

  •  Concept rendering created for interview format broadcast set

    Concept rendering created for interview format broadcast set

  •  Concept rendering developed for design presentation of tradeshow booth monolith.

    Concept rendering developed for design presentation of tradeshow booth monolith.

  •  Design and rendering created for design development and client review of marketing signage.

    Design and rendering created for design development and client review of marketing signage.

  •  Pencil sketch concept drawing developed for a magazine advertising campaign.

    Pencil sketch concept drawing developed for a magazine advertising campaign.

ILLUSTRATION & FINE ART

  •  Original illustration developed for promotional poster.

    Original illustration developed for promotional poster.

  •  Original illustration developed for grower's association promotional use.

    Original illustration developed for grower's association promotional use.

  •  Fine art print design.

    Fine art print design.

  •  Illustration and typography developed for a museum project.

    Illustration and typography developed for a museum project.

  •  Poster design for a science museum exhibit promotion.

    Poster design for a science museum exhibit promotion.

  •  Illustration created as part of an environmental image series.

    Illustration created as part of an environmental image series.

METHODS & PROCESSES

I specialize in creating production-ready designs for print and digital applications, working collaboratively with marketing teams, copywriters, and creative professionals to translate concepts into compelling visual solutions. My approach balances creative innovation with technical precision, ensuring designs align with brand guidelines while meeting practical production requirements.

My primary design tools are Adobe InDesign, Illustrator, and Photoshop, with extensive experience in pre-press preparation, file management, and multi-format output. I understand the technical requirements for various production methods—from offset printing and large-format output to specialty finishing and digital applications—and prepare files accordingly to ensure quality results.


I excel in managing multiple concurrent projects while maintaining attention to detail and meeting tight deadlines. Whether developing brand identity systems, designing marketing campaigns, or creating complex editorial layouts, my focus is on delivering creative work that is both visually impactful and technically sound.

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