Ron Haake

PRODUCTION-READY SIGNAGE & ENVIRONMENTAL GRAPHICS

Selected examples of commercial signage, environmental graphics, brand identity, and production-ready visual communication developed for advertising, corporate, and institutional clients.

Commercial signage and environmental graphics developed with fabrication and installation workflows in mind. Projects move from concept to production-ready files prepared for vinyl, dimensional fabrication, CNC routing, and large-format output. Experience includes monument signage, interpretive displays, branded environments, and technical drawing for build conditions.

SIGNAGE & ENVIRONMENTAL GRAPHICS

  •  Wayfinding sign with powdercoated and UV printed components

    Wayfinding sign with powdercoated and UV printed components

  •  Wayfinding system guiding visitors through a shopping center in a historic factory

    Wayfinding system guiding visitors through a shopping center in a historic factory

  •  Opening banners and custom permanent stands for mall identity

    Opening banners and custom permanent stands for mall identity

  •  Waterjet cut elements with custom beveled glass disk

    Waterjet cut elements with custom beveled glass disk

  •  Waterjet cut and laser cut elements with vinyl lettering for menu and signage

    Waterjet cut and laser cut elements with vinyl lettering for menu and signage

  •  Logo design and screen printed signage for restaurant identity

    Logo design and screen printed signage for restaurant identity

  •  Acrylic interior signage with CNC routed elements

    Acrylic interior signage with CNC routed elements

  •  Monumental bas-relief boots on mall billboard

    Monumental bas-relief boots on mall billboard

  •  Food court campaign using bas-relief forms and literal brand mark at extreme scale

    Food court campaign using bas-relief forms and literal brand mark at extreme scale

  •  UV printed wayfinding signage on polycarbonate panel with wood frame

    UV printed wayfinding signage on polycarbonate panel with wood frame

  •  UV printed wayfinding signage on polycarbonate panel with wood frame

    UV printed wayfinding signage on polycarbonate panel with wood frame

  •  Post mounted freestanding exterior wayfinding with powdercoated stainless frame and UV printed face

    Post mounted freestanding exterior wayfinding with powdercoated stainless frame and UV printed face

  •  Design of wooden sign with sandblast-carved HDPU inset panels

    Design of wooden sign with sandblast-carved HDPU inset panels

  •  Design for photo photo engraved stainless steel signage for outdoor memorial garden

    Design for photo photo engraved stainless steel signage for outdoor memorial garden

  •  Installed interpretive signage paired with star compass monument design, photo engraved stainless steel panels

    Installed interpretive signage paired with star compass monument design, photo engraved stainless steel panels

  •  Backlit marquee with freestanding waterjet cut HDPU lettering above

    Backlit marquee with freestanding waterjet cut HDPU lettering above

  •  Exterior signage, waterjet cut brass lettering on powdercoated steel backing

    Exterior signage, waterjet cut brass lettering on powdercoated steel backing

  •  Waterjet cut signage elements for coffeeshop identity signage

    Waterjet cut signage elements for coffeeshop identity signage

  •  Logo design with laser cut birch appliques over koa veneer

    Logo design with laser cut birch appliques over koa veneer

  •  Backlit signage with 3D cutout element, used for television commercial

    Backlit signage with 3D cutout element, used for television commercial

  •  Neon sign design for Mercedes television commercial

    Neon sign design for Mercedes television commercial

  •  Brass dimensional lettering on wood backing for four Northern California retail locations

    Brass dimensional lettering on wood backing for four Northern California retail locations

  •  Dimensional, brand compliant Sintra freezer toppers

    Dimensional, brand compliant Sintra freezer toppers

  •  Large format exhibition map and graphics for exhibition

    Large format exhibition map and graphics for exhibition

  •  Exterior channel lettering for retail store location

    Exterior channel lettering for retail store location

  •  Dimensional waterjet cut aluminum applique logo

    Dimensional waterjet cut aluminum applique logo

  •  Sandcast bronze historical plaque

    Sandcast bronze historical plaque

  •  Backlit interior retail signage for mall location

    Backlit interior retail signage for mall location

  •  Printed and laminated vinyl graphics on custom mobile cart

    Printed and laminated vinyl graphics on custom mobile cart

  •  New facade  with vinyl logo added over existing side of armored car for brand marketing

    New facade with vinyl logo added over existing side of armored car for brand marketing

  •  Fabricated oversized books and vinyl graphics for shuttle van service promo

    Fabricated oversized books and vinyl graphics for shuttle van service promo

  •  Full vinyl wrap graphics on a vintage delivery truck

    Full vinyl wrap graphics on a vintage delivery truck

EXHIBITS, DISPLAYS & RENDERINGS

  •  Wide format printed frieze and info panel with dimensional lettering and graphic panels

    Wide format printed frieze and info panel with dimensional lettering and graphic panels

  •  Bearing guided magnifier and illuminated LED display over flatbed printed graphic panels

    Bearing guided magnifier and illuminated LED display over flatbed printed graphic panels

  •  Welcome panel with dimensional applique letters over laminated UV print

    Welcome panel with dimensional applique letters over laminated UV print

  •  Scaled down illuminated landmark signage and booth built to tour

    Scaled down illuminated landmark signage and booth built to tour

  •  Layered CNC cut MDF cutouts with printed and laminated graphics

    Layered CNC cut MDF cutouts with printed and laminated graphics

  •  Design & rendering of butterfly collection display for custom bus shelter advertising

    Design & rendering of butterfly collection display for custom bus shelter advertising

  •  Backlit acrylic face lightboz and dimensional letting for conference set

    Backlit acrylic face lightboz and dimensional letting for conference set

  •  Presentation graphics translating brand identity across multiple freestanding sign formats

    Presentation graphics translating brand identity across multiple freestanding sign formats

  •  Technical drawing showing menu design, wall finishes and large-format graphic panels for restaurant interior

    Technical drawing showing menu design, wall finishes and large-format graphic panels for restaurant interior

  •  Design & 3D rendering of oversized book for Sprint tradeshow display

    Design & 3D rendering of oversized book for Sprint tradeshow display

  •  Design & 3D rendering of freestanding lightbox wall for cosmetics commercial

    Design & 3D rendering of freestanding lightbox wall for cosmetics commercial

  •  Design & 3D rendering of tradeshow set for retailer

    Design & 3D rendering of tradeshow set for retailer

  •  Technical drawing for Dreyer's Ice Cream themed entry

    Technical drawing for Dreyer's Ice Cream themed entry

  •  Fabrication drawings of oversized architectural ice cream scoops

    Fabrication drawings of oversized architectural ice cream scoops

  •  Concept rendering for national print campaign set design. 3D rendering above photo of final result

    Concept rendering for national print campaign set design. 3D rendering above photo of final result

  •  Design & 3D rendering of talkshow set for broadcast

    Design & 3D rendering of talkshow set for broadcast

  •  Design concept sketch for museum exhibit

    Design concept sketch for museum exhibit

  •  Concept sketch with specifications for costume used in television commercial

    Concept sketch with specifications for costume used in television commercial

  •  Pencil sketch concept drawing for Amana appliances magazine ad set

    Pencil sketch concept drawing for Amana appliances magazine ad set

BRANDING, PACKAGING & APPLIED GRAPHICS

  •  Laser cut MDF with faux cast metal patina designed & fabricated for magazine ad

    Laser cut MDF with faux cast metal patina designed & fabricated for magazine ad

  •  Design & fabrication of custom logo used to advertise video game

    Design & fabrication of custom logo used to advertise video game

  •  Design of custom brass medallions for award

    Design of custom brass medallions for award

  •  Custom lightning switch designed to promote exhibit

    Custom lightning switch designed to promote exhibit

  •  Design of engraved logo for commercial and executive office

    Design of engraved logo for commercial and executive office

  •  Logo design with lotus mark embedding the Big Island silhouette directly into the bloom

    Logo design with lotus mark embedding the Big Island silhouette directly into the bloom

  •  Design of viking plaque, CNC milled and sandblasted aluminum

    Design of viking plaque, CNC milled and sandblasted aluminum

  •  Promotional packaging and custom RC truck for video game ad

    Promotional packaging and custom RC truck for video game ad

  •  Design & fabrication of comp packaging for fictitious drink used in corporate communication

    Design & fabrication of comp packaging for fictitious drink used in corporate communication

  •  Design of logo and business card design for event business

    Design of logo and business card design for event business

  •  Logo signaling precision, integration, and technical confidence

    Logo signaling precision, integration, and technical confidence

  •  Three logo designs for church, welding business and art studio with appropriately varied styles

    Three logo designs for church, welding business and art studio with appropriately varied styles

  •  Logo design for retail store & custom woodworker

    Logo design for retail store & custom woodworker

PRINT, EDITORIAL & PROMOTION DESIGN

  •  Magazine ad: power washing the web, one hose at a time

    Magazine ad: power washing the web, one hose at a time

  •  Complete identity system establishing color, material and geometri language for retail mall

    Complete identity system establishing color, material and geometri language for retail mall

  •  Design of promotional poster for swim event

    Design of promotional poster for swim event

  •  Ad layout and typography for a magazine

    Ad layout and typography for a magazine

  •  Promotional postcard design for art event

    Promotional postcard design for art event

  •  Retro poster design & illustration for Kohanaiki Beach opening event

    Retro poster design & illustration for Kohanaiki Beach opening event

  •  Retro-inspired album cover design for magazine ad for energy company ad

    Retro-inspired album cover design for magazine ad for energy company ad

  •  Promotional postcard and ad design for charity auction

    Promotional postcard and ad design for charity auction

  •  Historic building illustrations on vintage themed bag designs

    Historic building illustrations on vintage themed bag designs

  •  Duotone retail bags featuring subtle spot varnish overprint logo

    Duotone retail bags featuring subtle spot varnish overprint logo

  •  Ad layout & custom embossing for Berringer magazine ad

    Ad layout & custom embossing for Berringer magazine ad

  •  Illustrated mailers promoting a distinct shopping experience

    Illustrated mailers promoting a distinct shopping experience

  •  Promotional postcard design for artist

    Promotional postcard design for artist

  •  Integrated marketing system built around a custom mall identity

    Integrated marketing system built around a custom mall identity

  •  Earth friendly packaging for fine art card series featuring endangered birds

    Earth friendly packaging for fine art card series featuring endangered birds

  •  Poster design for wide format printed exhibit graphics

    Poster design for wide format printed exhibit graphics

  •  Outside of tri-fold brochure design with custom map, logo and illustrations

    Outside of tri-fold brochure design with custom map, logo and illustrations

  •  Design of fine art poster print with layered vintage screen printed design

    Design of fine art poster print with layered vintage screen printed design

  •  Design of fine art poster print with mango design

    Design of fine art poster print with mango design

METHODS & PROCESSES

I design signage with production and installation in mind from the outset. My work regularly involves illuminated and non-illuminated signage, dimensional lettering, vinyl graphics, laser- and waterjet-cut components, neon, and custom fabricated elements.

I work closely with fabricators, installers, and clients to deliver clean, production-ready files that account for materials, tolerances, mounting, code requirements, and real-world conditions. My primary tools are Adobe Illustrator and Photoshop, with long experience preparing vector art and specifications for large-format output, CNC cutting, and custom fabrication.

I’m comfortable in fast-paced production environments where accuracy, clarity, and buildability matter as much as design.

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